Google Drive stores docs, Dash gets creative moving
Still scrolling through Drive thumbnails for last season's product shots? Dash makes your creative files easy to find, share and use. It's for brands who've outgrown Drive.
What's Dash?
Dash is a DAM purpose built for ecommerce brands fed up of storing creative on their Google Drive.
A digital asset management (DAM) tool keeps your photos, videos and logos organised and ready to use in your campaigns.
See how it works.
Don't get buried in Google Drive
Google Drive does a great job with docs and spreadsheets.
When your brand is juggling thousands of product shots, three photographers and a retailer asking for "the white background ones again", Drive starts to creak.
And nobody can find anything unless they already know where it lives.
Find the shot, fast.
In Drive, you need the file name or a very good memory. In Dash, search "red jacket on a mountain" and our AI finds the shot. Or filter by SKU, product range, season or campaign to find exactly what you're after.
No more of those "request access" emails.
Give retailers and press a branded portal to grab the images they need. No Google account needed and no permissions to untangle. You choose what's available. They help themselves.
Get content from creators in without the chaos.
Send photographers and creators a guest upload link. Their files land straight in Dash, where you can approve, reject or give feedback. No shared folders to manage, no expired WeTransfer links.
Collect your product creative together
Crop for social, resize for your site and convert formats without a designer. Send product shots to Shopify in bulk and pull images straight into Canva or Hootsuite. No more downloading from Drive just to upload somewhere else.
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Collect your product creative together
First, upload the assets your retail partners need into Dash and tag them so they’re easy to find.
Collect your product creative together
First, upload the assets your retail partners need into Dash and tag them so they’re easy to find.
Dash vs. Google Drive comparison
Price from $109 a month for all features + users
Built for creative storage, sharing and deployment
Free unlimited users
Free onboarding and support from our team
Google Drive
Business Standard from $168 monthly for 10 users
Built for docs, file storage and collaboration
Pay for more users
Support included, but enhanced costs extra
Free migration from Drive to Dash in 4 steps
Step #1
Book a call with our friendly onboarding team for a time that works best for you.
Step #2
Share folders you want in Dash and we’ll move them over. Or import directly from Google Drive.
Step #3
Organise your files with Dash's bulk edit and metadata import.
Step #4
You're good to go! Spread the word to your team.
Marketers and brand teams love Dash
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"If you have a lot of assets and you’re feeling overwhelmed about where to start organising them, then Dash is for you!"
"Dash has completely transformed the way we organise and structure our imagery, making everything else so much more efficient."
"Dash is so much more functional than any shared drive for image assets I’ve experienced in the past."
Google Drive vs. Dash FAQs
What's the best Google Drive alternative for ecommerce brands?
If your problem is managing product images and video, the best Google Drive alternative is a digital asset management (DAM) tool like Dash. It's built for finding, sharing and deploying creative, with AI search, retailer portals and Shopify integration. If you just want a different cloud drive, Dropbox, OneDrive and Box are closer swaps, but they share Drive's folder-based limits for visual content.
Is Google Drive a digital asset management system?
No. Google Drive is cloud storage for everyday files. It has previews, sharing and search that works mostly on file names and text. Dash adds AI image search, custom fields like SKU and season, branded retailer portals, image resizing and ecommerce integrations.
Do people need a Google account to get files from Dash?
No. Retailers, agencies and press can grab assets from a branded portal or share link without logging in or requesting access. Photographers can upload through guest upload links too.
When should we move our creative out of Google Drive?
When finding and sending images keeps interrupting everything else. If launches wait on someone to dig out files, or retailers keep asking for assets you've already shared, it's time. Asset count isn't the only signal.
Is Dash a replacement for Google Drive?
For your brand's images and videos, yes. Keep Drive for docs, spreadsheets and email attachments. You don't need to move the whole company to get your creative into Dash, and most customers use Dash for creative and Google Workspace for everything else.
Can I import our Google Drive folders?
Yes. Connect Google Drive from Dash, choose files or whole folders and copy them across with your folder structure intact. Your originals stay in Drive, so you can start with one campaign before moving more. Prefer not to do it yourself? Our team will migrate it for free.
How does Dash pricing compare to Google Workspace?
Google Workspace charges per user and bundles Drive with Gmail and Docs. It starts cheaper than Dash, but costs scale the more storage and users you add. Dash starts at £79 / $109 a month with every feature and unlimited users, so freelancers and agencies never cost extra. Your plan depends on storage and downloads, and you save 10% with annual billing.
Can I try Dash for free before committing?
Start a free 14 day trial, with no credit card needed. Bring a batch of product images and invite your team. Find a shot, prepare it for a channel and share it with someone who needs it. You’ll soon see whether it fits how you work.